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Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

is the United States’ oldest and largest newsmagazine. It is owned by the media conglomerate .

Time was by Henry Luce and Briton Hadden. It is the flagship publication of , the magazine unit of Time Warner and the  with . Time brings in of Time Inc.’s profit, much of which comes from the celebrity magazine People. Time Inc. in 2013, its last year as part of Time Warner.

In June 2014, Time Warner into its own publicly traded company. The new corporation and revenue that had declined in 22 of the previous 24 quarters. It also would reportedly , with journalists reporting to business executives, and within its first several months as a standalone company. In 2014, an internal document showed on its SI.com property for their production of content benefiting advertiser relationships. Time Inc. in its first quarter after being spun off.

Time has had a reputation for decades as the United States’ leading weekly newsmagazine, leading some to say it is an . In recent years, Time has after the British foreign-issues magazine The Economist, a higher-brow publication that specializes in news analysis.

Faced with , Time undertook a number of in 2007 to stay profitable, shrinking its circulation from 4 million to 3.25 million and laying off about 50 staff members. (Time Inc. also made in 2008, , and .) By early 2010, those cuts had resulted in a .

Those also included a toward Time.com. Time’s website is by shorter, newsier online-only pieces on similar subjects that the magazine covers. The magazine also the role of on the site. It moved to the more mobile-oriented in 2012. Time has a relative to its peers, with a particular emphasis on social reach in 2013 and 2014.

Time Inc. in 1994, one of the first print publishers to do so. But its officials were talking about charging for news online as early as 1995, and the magazine in 2010 and 2011. In December 2009, Time Inc. became part of a aimed at charging for content online. The group, called , is headed by a former Time Inc. executive. Next Issue has released subscription packages for Android devices and the iPad, the latter a across magazines.

In May 2011, the group , including Time and Fortune, on Android-powered Samsung Galaxy tablets. It has to produce tablet editions of each of its U.S. magazines on all platforms by the end of 2011.

Time released an in April 2010, initially charging $4.99 per issue. The app was initially  by the iPad’s users. In May 2011, Time Inc. that allowed all of its iPad apps to be accessed for free by print subscribers, and as part of a bundle with a print subscription later that year. Later that year, Time Inc. also made four of its magazines, including Time, , for free to print subscribers. Time Inc. had initially not included in-app subscription options but to do so in 2012.

As of 2012, Time Inc. across all of its magazines, including both web and print editions. It introduced as part of a redesign in 2014. Time also on the front page of its magazine in 2014.

Time Inc. experimented with a called Mine in 2009, offered a personalized combination of articles and advertisements. The project was met with mixed .

Time Inc. in June 2014 a digital video channel called 120 Sports in conjunction with Major League Baseball, the NBA, and the NHL.

In 2009, Time Inc. launched a one-year , buying a house in the city and sending reporters from Time and its other magazines there to write features on the city’s struggles.

Peers, allies, & competitors:
Recent AndroidForMobile Lab coverage:
Aug. 28, 2017 / Ricardo Bilton
With its interactive news team, Time is finding new ways to engage readers and tell stories — Earlier this month, a few days after Donald Trump said that he would support a new “merit-based” immigration bill dubbed the RAISE Act, Time’s interactive news team had a question: Just how many people ...
Aug. 28, 2017 / Ricardo Bilton
Time engaja leitores e reconta notícia com equipe de conteúdo interativo — No início do mês de agosto, apenas alguns dias depois de o presidente Trump anunciar seu apoio a uma nova lei de imigração com teor meritocrático, apelidada de RAISE ACT [ATO DO AUMENTO], a equipe de notícias inter...
March 23, 2016 / Joseph Lichterman
Testing its pay-per-article model in English, Blendle launches in the United States with 20 publishers — Blendle, the Dutch platform that lets users pay by the article, launched in a limited beta in the United States on Wednesday by partnering with 20 outlets — including premium publishers like The New York Times, The Wal...
Oct. 14, 2014 / Joseph Lichterman
Infiltrating people’s habits: How Time works to engage readers — t was a Thursday in late August and the Internet was whipping itself into a frenzy. The cable channel FXX was about to kick off its Every Simpsons Ever marathon, showing all 522 Simpsons episodes back-to-back-to-back. An...
March 7, 2014 / Mark Coddington
This Week in Review: Flipboard scoops up Zite, and Getty sets its photos free (kind of) — Flipboard buys its rival from CNN: Flipboard, the most prominent of the many social reading apps, bought one of its rivals, Zite, from CNN this week. CNNMoney’s Laurie Segall pegged the deal at a value “as h...

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Primary author: Mark Coddington. Main text last updated: August 21, 2014.
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