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The is a for-profit online local news organization that covers Sacramento, Calif.
The Press was by Ben Ilfeld, who ran the site until 2013, when he .
It had an of three in 2012, along with numerous unpaid contributors, about 110 of whom wrote articles each month. By late 2013, prior to its sale, the staff had . The site in 2011. The site was not profitable at that time and in 2012. It reported $275,000 in revenue in 2010 and projected $300,000 in revenue in 2011, and reported in 2012. The site 200,000 pageviews and 75,000 unique visitors per month as of 2012.
In December 2009, the Press started up a ; as of May 2010, .
In November of 2010, Ilfeld and co-founder Geoff Samek as Macer Media (”macer” is Latin for “lean”).
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