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    With in-article chat bots, BBC is experimenting with new ways to introduce readers to complex topics
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    Plus: Skepticism about this Biz Stone–backed fake-news-fighting startup may be warranted.
    “People have a great deal of time and emotional energy invested in their online communities. Asking them to throw these connections out and move to another network is a nonstarter.”
    Can a widget’s worth of reader engagement lead to useful data — and maybe even money? “The whole idea is to give readers and communities a voice within journalism.”
    For example: How could we increase public demand for fact-based information? Would incentives work?
    What’s clear is that Facebook has plenty of data from users already, which it can — will — use in conjunction with its two-question survey.
    “The hard part is not the technical stuff. The hard part is how to tell a story about this or ask the right questions. This is the most personal form of data science.”
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