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Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

is an American business magazine . Prior to its sale in 2014, it had been run by the Forbes family since its founding in 1917.

Forbes as a financially conservative, pro-business publication geared toward higher-end business professionals. The magazine is part of , a company that includes , the , the investing reference site , and a in the aggregation sites , , and . Forbes Media  to Integrated Whale in a deal that valued the company at $475 million, with the family retaining a minority stake.

Over the past several years, at about 900,000, though its ad pages have dropped significantly. The magazine laid off about 100 employees in 2008 and 2009. In late 2008, Forbes  its print and online operations.

In 2010, as chief product officer and shortly thereafter after acquired (and shuttered) True/Slant. Dvorkin would go on to integrate much of True/Slant’s technology and ethos into Forbes’ online presence, including some veteran True/Slant writers. One of the hallmarks of this strategy was strong “brands” associated with each individual author, had written for the site by early 2012. The site had as of 2014. The site’s audience , reaching 30 million monthly unique visitors, though its revenue increased more slowly because of its heavy dependence on online ads. Its model for online news media and also as a home of , rather than serious journalism.

In 2013, Forbes , a system based on Tor designed to allow people to leak information securely.

Forbes does custom research for corporate clients and tracks advertisers’ corporate reputation. It planned to in 2013.

In April 2010, it unpaid media bloggers.

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Primary author: Mark Coddington. Main text last updated: July 31, 2014.
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